The BBC will launch a new children's magazine this spring, based on the CBeebies TV programme 'Something Special', aimed at children with learning and communication difficulties.
This new and up and coming magazine will be priced at £2.99, will be published on a monthly basis, and will be the ninth magazine addition to the BBC's portfolio of pre-school reading material, all of which are spin-offs from CBeebies programmes, such as 'In The Night Garden' and 'Waybuloo'.The magazine is designed to help its readers and their families communicate with the aid of recognised signs and symbols created by special needs charity Makaton.
BBC Magazines produced a one-off special edition tied to the brand last year, which it said was "a big hit with parents and led us to produce a regular title".Each issue will come with a free gift and stickers, and readers will also have the chance to win products signed by the show's character. The magazine will be available at all major retailers and independents around the UK.
Editor Sara Oldham said: "We wanted to understand exactly what our readers need from their magazine. I’m happy to say that Something Special magazine has been shaped as much by its readers as by its expert editorial team."
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